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Innovation LAB

We help organizations design, build, and run in-house innovation labs that move beyond experimentation, delivering structured, strategic, and sustainable innovation. 

We embed innovation into culture, operations, and decision-making, enabling your teams to explore future opportunities with confidence, clarity, and business alignment through the use of a systematic process.

“Successful innovation is not the result of a moment of genius - it’s the outcome of a repeatable, teachable process.”

Clayton M. Christensen

Innovation LAB Framework

Define

Define what the Innovation Lab is for – and what´s not for.

Activate

Run the system tailored to provide the ability to impact business needs.

Align

Align KPIs & Stakeholders with innovation Lab purpose and business impact.

Validate

Reduce the risk of innovation by validating key and early assumptions.

Structure

Design a structural system for innovation execution.

Embed

Internalize the lab´s system on the organization for sustainable innovation.

The Innovation Lab Framework is a six-phase model that helps organizations build and operate innovation labs with strategic clarity and executional rigor. From defining purpose and aligning stakeholders, to activating ideas, validating solutions, and embedding innovation into daily operations — it ensures innovation is systematic, impactful, and sustainable.

Build a System, Not Just Idea

ELEVATE helps you move beyond scattered initiatives by designing a tailored innovation system — one that aligns with your business goals, engages your internal teams, and consistently delivers results that matter.

Strategic Partnership

Connects global buyers and brands with ODMs & OEMs by turning manufacturing capabilities into market-ready, consumer-relevant solutions. We help buyers access tailored, trend-aware products that align with their brand, while empowering manufacturers to move beyond price and specs to become valued strategic partners through design, storytelling, and positioning.

The FITT Method

 The FITT Method is ELEVATE’s proprietary process that ensures products are not only well-made but also well-positioned. It creates alignment between what manufacturers offer and what buyers, brands, and consumers truly want. By bridging design, relevance, and market readiness, FITT turns production into partnership, enabling faster decisions, fewer misalignments, and higher value for both Buyers and Manufacturers.

Stop Selling Specs. Start Selling Stories

Buyers don’t fall in love with data sheets and a large number of products; they connect with meaning. ELEVATE helps turn your products into narratives that resonate, differentiate, and drive decisions.

Industrial
Design

we create industrial design solutions that blend innovation, usability, and manufacturability. With deep expertise across industries and close partnerships with manufacturers, we design products that not only look great but work seamlessly in the real world. 

Project Phases

Novel and high-quality outcomes are grounded in an Industrial Design process shaped by years of cross-sector experience and a great understanding of manufacturing realities. By combining strategic insight with hands-on collaboration across industries, we ensure every design is not only innovative and user-centered but also aligned with production capabilities.

Award-Winning Design

We bring award-winning creativity to every project, helping your product stand out in a crowded market.

Design
Intelligence

Building on years of hands-on experience in design, innovation, and strategic development, we offer tailored educational programs that empower organizations, institutions, and creative communities. Whether through keynote speeches, customized workshops, or academic lectures, this service transforms insight into impact, bridging theory with real-world application.

Design Intelligence delivers high-impact education through keynotes, workshops, academic partnerships, and executive training. Focused on design and innovation, it empowers people and organizations to think creatively, act strategically, and drive meaningful change through knowledge accumulation.

Build Skills That Stick

Forget passive learning. Through hands-on, high-purpose workshops, you’ll gain tools and confidence that last far beyond the session.

© 升华创意咨询(深圳)有限公司 Elevate Creative Consultancy(Shenzhen)Co.,Ltd

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